Jim Nakano and the 1972 founding of The Donut Man
Jim Nakano founded The Donut Man in 1972 after working in the donut industry for several years through Winchell's Donut House and other Southern California donut operations. Nakano's vision was a more carefully-crafted donut operation than the typical chain-store donut shop — premium ingredients, hand-finished decoration, seasonal fresh-fruit incorporation, and the kind of attention to detail that distinguished serious artisan donut work from commodity production. The small Foothill Boulevard shop became Nakano's full-time operation and his family's business across the subsequent decades.
The strawberry donut concept emerged within the first few years of operation as Nakano experimented with seasonal fruit incorporation into traditional donut formats. The technique — splitting a glazed yeast donut horizontally and filling it with whole fresh strawberries rather than a typical jelly or cream filling — produced a distinctive product that was substantially different from what other donut shops were producing. The seasonal limitation (real fresh California strawberries only) reinforced the special-occasion character of the donut and contributed to its eventual cult following.
Nakano operated the shop himself for decades, eventually transitioning ownership and operation to family members and longtime employees as he aged. The shop has maintained the same essential menu, technique, and operational approach across multiple decades of ownership transition. The 2010s national-media fame brought substantial new attention to the shop but did not fundamentally change the operation — the same donut techniques, the same seasonal fruit sourcing, and the same hand-crafted approach that defined the shop in its first decades.
