Pueblo Deco: the architectural style invented for the KiMo
Pueblo Deco fused two distinct architectural traditions that were both flourishing in the American Southwest in the late 1920s. Pueblo Revival — the romantic adaptation of traditional New Mexican pueblo architecture, featuring stepped massing, exposed vigas, rounded corners, and earth-toned stucco — had become widely associated with regional identity through the work of architects like John Gaw Meem in Santa Fe. Art Deco — the streamlined geometric modernism that dominated 1920s commercial architecture from Manhattan to Miami — was the style of the moment, used for everything from skyscrapers to movie theaters.
Boller's innovation was combining the two: using Pueblo Revival forms and Native American iconography but treating them with Art Deco geometry, stylization, and ornamentation. The KiMo's facade uses stepped massing reminiscent of a pueblo, but the surfaces are clad in terra cotta tile with stylized geometric patterns derived from Navajo rugs and Pueblo pottery. Bull skulls, thunderbirds, swastikas (still a traditional Native motif at the time, before WWII associations made it taboo), and other Native iconography appear throughout the building, but rendered in the angular geometric style of Deco.
The result is unique. Pueblo Deco was attempted by a handful of other architects in the Southwest in the late 1920s and 1930s, but the style was largely supplanted by mid-century modernism, and few Pueblo Deco buildings survive. The KiMo is the most spectacular survivor — substantially intact, restored to its original condition by the city of Albuquerque, and operating as the working monument to a brief moment when the Southwest invented its own architectural language.
