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Route 66 Auto Museum

A converted gas station hangar packed with 30+ classic American cars, neon signs, and Mother Road memorabilia along Will Rogers Drive.

starstarstarstarstar4.6confirmation_number$5 adults; $4 seniors; kids under 12 free
scheduleDaily 7:30am-6pm (summer); 8am-5pm (winter)
star4.6Rating
payments$5 adults; $4 seniors; kids under 12 freeAdmission
scheduleDaily 7:30am-6pm (summer)Hours
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The Route 66 Auto Museum sits at 2436 Historic Route 66 (Will Rogers Drive) on the eastern end of Santa Rosa, instantly recognizable from the giant 1959 pink Cadillac mounted on a pole out front. The building is a converted garage and gas station with a corrugated metal roof and a sprawling parking lot that fills with classic cars on summer weekends when local cruise nights converge. Inside, the museum displays around 35 vintage American automobiles ranging from Model A Fords through 1970s muscle cars, plus walls full of license plates, gas station signs, neon, dealer pennants, and Route 66 memorabilia.

The museum was founded in 1995 by Bozo Cordova, a Santa Rosa native who grew up working on cars in his father's garage and amassed a personal collection that eventually outgrew his property. Today the museum is run by his family and the cars rotate periodically as the Cordovas buy, sell, and restore vehicles. Roughly half the cars on display are for sale at any given time — prices typically range from $25,000 to $80,000 depending on condition and rarity. The museum doubles as a working classic-car dealership and restoration shop, which gives it a more dynamic feel than a static museum.

Admission is just $5 for adults, $4 for seniors, free for children under 12 — among the best museum values on Route 66. Allow an hour to walk the floor, longer if you're a car enthusiast and want to read every placard. The gift shop carries Route 66 souvenirs, vintage signs, model cars, and the usual selection of T-shirts and license plates. A small soda fountain in the back sells cold drinks and ice cream. The museum opens early (7:30am summer) which makes it a useful first stop for travelers heading east toward Texas.

The Cars on Display

The collection ranges from pre-war classics (a 1929 Ford Model A, a 1935 Auburn Boattail Speedster reproduction, a 1939 Buick Special) through the postwar Route 66 golden age (1948 Cadillac Series 62, 1957 Chevrolet Bel Air convertible, 1955 Ford Thunderbird) into the muscle-car era (1969 Chevy Camaro Z28, 1970 Plymouth Hemi Cuda, 1968 Pontiac GTO). A specific Route 66 emphasis surfaces in the fleet of motels and gas-station service vehicles — a 1948 Ford pickup branded with a Texaco logo, a 1955 Studebaker tow truck, several panel vans painted with mid-century commercial advertising.

The signature centerpiece is the 1959 pink Cadillac Coupe de Ville parked just inside the entrance — a 18-foot-long, 5,000-pound monument to American postwar excess with tail fins taller than a small child. Visitors are encouraged to sit in the car for photos. Other photo-friendly cars include a 1957 Chevy Bel Air with the original turquoise-and-white paint, a 1965 Ford Mustang, and a 1976 Cadillac Eldorado convertible the size of a small boat.

Each car carries a placard listing year, make, model, engine displacement, original MSRP, and current price if for sale. The Cordova family is happy to answer technical questions and discuss restoration details; if you arrive expressing genuine interest in buying, expect a full walk-around with engine bay inspection and a test drive offer for serious prospects.

Memorabilia, Signs & the Gift Shop

The walls and ceiling are densely packed with Route 66 memorabilia — vintage license plates from every U.S. state and several foreign countries, neon gas-station signs (Phillips 66, Texaco, Shell, Sinclair), dealer pennants, oil-can collections, framed photographs of Santa Rosa from the 1930s and 1940s, and a small section devoted to John Steinbeck's The Grapes of Wrath, which mentions Santa Rosa specifically as a stop on the Joad family's westward journey. Plan to spend at least 20 minutes just reading wall placards.

The gift shop carries the standard Route 66 inventory (T-shirts, magnets, license plates, mugs) but also rotating selections of vintage signs, model cars, restored gas-pump globes, and the occasional rare collectible salvaged from old service stations. Prices for the vintage items are mid-market — not bargain-basement but not collector-show inflated. Cash and cards accepted.

A small soda fountain in the back room serves Coca-Cola in glass bottles, ice cream sundaes, root beer floats, and the obligatory Route 66 'Mother Road Float' (vanilla ice cream and root beer with a maraschino cherry). The fountain has counter seating for six and is a charming way to end a museum visit; treats run $3-5.

Practical Visit Logistics

Located on the eastern end of Santa Rosa at 2436 Historic Route 66 (Will Rogers Drive). From Interstate 40 take exit 277 and head west on Route 66; the giant pink Cadillac on the pole is impossible to miss. From the Blue Hole, drive five minutes east. Free parking is in a huge lot behind and beside the building — RVs, tow rigs, and motorcycle groups are all welcome.

Open daily year-round. Summer hours (Memorial Day to Labor Day) are 7:30am to 6pm; winter hours are 8am to 5pm. The museum does not close for federal holidays except Christmas Day. Saturday afternoons in summer occasionally host informal cruise-night meetups when local hot-rod owners park outside for photo opportunities; if you arrive on a Saturday you may find an extra two-dozen classic cars to admire for free in the parking lot.

The building is wheelchair-accessible with a smooth concrete floor throughout. Photography is encouraged. Touching cars is generally permitted (please don't lean on them); sitting in the pink Cadillac is explicitly invited for photos. Pair the auto museum with the Blue Hole (10 minutes south), Joseph's Bar & Grill for lunch, and the Silver Moon Cafe for breakfast — a half-day in Santa Rosa easily covers all four.

Visitor Questions

Frequently Asked Questions

01How long should I plan to spend?expand_more

One hour for a quick browse; two hours if you read every placard and enjoy the gift shop and soda fountain.

02Are the cars actually for sale?expand_more

About half of them are at any given time. The Cordova family runs a working classic-car dealership and restoration shop alongside the museum. Prices typically range $25,000-$80,000.

03Can I sit in the pink Cadillac?expand_more

Yes — the museum explicitly invites visitors to climb in for photos. It is the single most-photographed object in Santa Rosa.

04Is there an admission discount for AAA?expand_more

AAA members get $1 off adult admission. Active military are also discounted. Ask at the front desk.

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